Moët & Chandon
Feb, 2017

Discover The New Moët Impérial Rosé Limited Edition

– Are you ready to share your emotions with the all-new “Emoëticons”?


This season, Moët & Chandon introduces a creative language of love with the
Moët Rosé Impérial Emoëticons Limited Edition for 2017. One of the most stylish way to elevate any #moetmoment inspired by love: romantic love, and love for close friends and family.
 way to communicate, and an estimated 6 billion emojis are used everyday. As a universal and multigenerational language of emotion, they are a perfect way to communicate one of the most powerful emotions of all – love!


Inspired by the creative, expressive world of emojis and emoticons, Moët & Chandon’s Emoëticons let you share and love THE NOW, in the Maison’s signature style. Speak what’s in your heart when you personalize your message – and your bottle! – with Emoëticons, the group of images including champagne bottles and flutes, eyes, lips, heart sunglasses, music notes, smileys, the words pop!, kiss, love, and more. Emoëticons give you endless, colorful and stylish ways to convey your love.


“Emoëticons are spontaneous, radiant, and a stylish expression, just like our champagne Moët Rosé Impérial,” said Arnaud de Saignes, International Director of Marketing and Communications for Moët & Chandon. “These simple symbols communicate powerful emotions and ideas. They are a perfect, modern way to celebrate #moetmoment that revolve around love.”



The Moët Rosé Impérial Emoëticons Limited Edition bottle is dressed in a festive pink sleeve, with a burst of Emoëticons tumbling out from behind the label. Peel open the bottle’s front label to reveal other Emoëticon stickers to personalize the bottle and offer to loved ones. The Limited Edition bottle is only available for purchase in the 750 mL format in the US. 


Moët Rosé Impérial is a spontaneous, radiant, stylish expression of the Moët & Chandon style, a style distinguished by its bright fruitiness, seductive palate and elegant maturity. Aged for two years in the Maison’s cellars, Moët Rosé Impérial features a glowing pink color with amber highlights, and its bewitching bouquet combines a lively, intense bouquet of red fruits, floral nuances of rose, and a slight hint of pepper. Its expressive palate combines intensity and suppleness with the juicy, persistent intensity of berries, the fleshiness and firmness of peach, and the freshness of a subtle note of menthol.




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